The Evolution Of The Microprocessor Essays - Microprocessors

The Evolution of the Microprocessor Only once in a lifetime will a new invention come about to touch every aspect of our lives. Such a device that changes the way we work, live, and play is a special one, indeed. The Microprocessor has been around since 1971 years, but in the last few years it has changed the American calculators to video games and computers (Givone 1). Many microprocessors have been manufactured for all sorts of products; some have succeeded and some have not. This paper will discuss the evolution and history of the most prominent 16 and 32 bit microprocessors in the microcomputer and how they are similar to and different from each other. Because microprocessors are a subject that most people cannot relate to and do not know much about, this paragraph will introduce some of the terms that will be in- volved in the subsequent paragraphs. Throughout the paper the 16-bit and 32-bit mi- croprocessors are compared and contrasted. The number 16 in the 16-bit microproces- sor refers how many registers there are or how much storage is available for the mi- croprocessor (Aumiaux, 3). The microprocessor has a memory address such as A16, and at this address the specific commands to the microprocessor are stored in the memory of the computer (Aumiaux, 3). So with the 16-bit microprocessor there are 576 places to store data. With the 32-bit microprocessor there are twice as many places to store data making the microprocessor faster. Another common term which is mentioned frequently in the paper is the oscil- lator or the time at which the processors ?clock? ticks. The oscillator is the pace maker for the microprocessor which tells what frequency the microprocessor can proc- ess information, this value is measured in Mega-hertz or MHz. A nanosecond is a measurement of time in a processor, or a billionth of a second. This is used to measure the time it takes for the computer to execute an instructions, other wise knows as a cy- cle. There are many different types of companies of which all have their own family of processors. Since the individual processors in the families were developed over a fairly long period of time, it is hard to distinguish which processors were introduced in order. This paper will mention the families of processors in no particular order. The first microprocessor that will be discussed is the family of microprocessors called the 9900 series manufactured by Texas Instruments during the mid-70s and was developed from the architecture of the 900 minicomputer series (Titus, 178). There were five dif- ferent actual microprocessors that were designed in this family, they were the TMS9900, TMS9980A, TMS9981, TMS9985, and the TMS9940. The TMS9900 was the first of these microprocessors so the next four of the microprocessors where simply variations of the TMS9900 (Titus, 178). The 9900 series microprocessors runs with 64K memory and besides the fact that the 9900 is a 16-bit microprocessor, only 15 of the address memory circuits are in use (Titus, 179). The 16th address is used for the computer to distinguish between word and data functions (Titus, 179. The 9900 series microprocessors runs from 300 nanoseconds to 500 ns from 2MHz to 3.3MHz and even some variations of the original microprocessor where made to go up to 4MHz (Avtar, 115). The next microprocessor that will be discussed is the LSI-11 which was pro- duced from the structural plans of the PDP-11 minicomputer family. There are three microprocessors in the LSI-11 family they are the LSI-11, LSI-11/2, and the much im- proved over the others is the LSI-11/32 (Titus, 131). The big difference between the LSI-11 family of microprocessors and other similar microprocessors of its kind is they have the instruction codes of a microcomputer but since the LSI-11 microprocessor originated from the PDP-11 family it is a multi-microprocessor (Avtar, 207). The fact that the LSI-11 microprocessor is a multi-microprocessor means that many other mi- croprocessors are used in conjunction with the LSI-11 to function properly (Avtar, 207). The LSI-11 microprocessor has a direct processing speed of 16-bit word and 7- bit data, however the improved LSI-11/22 can directly process 64-bit data (Titus, 131). The average time that the LSI-11 and

Macbeths Fall from Greatness Essays

Macbeths Fall from Greatness Essays Macbeths Fall from Greatness Paper Macbeths Fall from Greatness Paper Although Macbeth is ultimately responsible for his fall from greatness, the witches’ prophecies and Lady Macbeth’s manipulation assist in his downfall in Shakespeare’s tragedy Macbeth. The ultimate downfall of Macbeth would not take place without the initial prophecies of the witches. His demise is outlined in the suggestive words of the witches when they first meet. They entertain the prophecy that Macbeth â€Å"shalt be king hereafter! † (I,iii,54). The success of the first two prophecies of becoming the Thane of Glamis and Cawdor raises ambition for the last to be fulfilled. In foretelling that Macbeth will take over as the king of Scotland, the witches lead him to assume murder as the only way to fulfill the prophecy. Macbeth begins to convince himself that if chance will have [him] king, why chance may crown [him] without [his] stir. (I,iii,154-156). Reluctant as Macbeth appears to be he later reveals that he â€Å"dares do all that may become a man. † (I,vii,51), even if it means murdering the King. Determined to fulfill what the witches told him, Macbeth is willing to sacrifice his loyalty in exchange for power, unaware of the outcomes of his actions. Lady Macbeth, along with her overbearing nature and manipulation, leads Macbeth closer and closer to his demise. Her selfish desire to attain power through her husband manifests itself by means of constant persuasion and belittlement. From the moment she receives news of the prophecy the witches informed Macbeth of, she is quick to calculate a plan. Already, she reveals her manipulative character saying, â€Å"I may pour my spirits in thine ear. † (I,v,26). Lady Macbeth makes it clear that her possession of power will ultimately pave the road for her husband’s fall. She obliges Macbeth to murder King Duncan, telling him to â€Å"look like th’ innocent flower, but be the serpent under’t. † (I,vi,76-77). Lady Macbeth makes her husband seem less of a man due to his initial reluctance to undergo her plans. She belittles him in saying, â€Å"when you durst do it, then you were a man; and to be more than what you were, you would be so much more than a man† (I,vii,56-58), driving guilt within Macbeth. Lady Macbeth can be held accountable essentially leading her very own husband down the road of his fall from greatness.

Fiber Optic Cable use in the European Market Annotated Bibliography

Fiber Optic Cable use in the European Market - Annotated Bibliography Example Moreover, the study has also found that the technology has been improved since the use of fiber optic cables was first introduced. Fiber optic cables have also been the favored choice of communication for Europeans as it has been found that they are able to handle all forms of services with optimum efficiency1. This article says that the optic fiber cable network in Europe offers speeds of up to 10 gbps and is capable of providing as many as 80 channels per cable. The additional motivation behind the heavy use has been the provision of closer spacing of transmission signals both within the frequency as well as the time domains. Fiber optic cables are also capable of transmitting over very long distances (in the range of 500-1500 kilometers) without the need for any form of regeneration midway. In fact, the study of Electronicast suggests that it is the pressure for increasing bandwidth that as been fueling the need within networking companies to opt for the fiber cabling option. The article further states that the trend has also been encouraging fresh research into developing and producing cables with higher speeds and bandwidths2. This article from min... This article from mindbranch has highlighted that the increase in demand for fiber optic cables within Europe has put a huge stress on the supply capability of manufacturers and delays up to periods of up to 1-1.5 years of less are very common. However, in anticipation of this demand and supply imbalance, some of the major network companies have entered into agreements with cable manufacturers that assures them of a periodic and timely supply of fiber optic cables during the agreement period. This has in a way helped the major industry players in getting over the problem of cable shortage. Network service providers in Europe have also sensed this problem and have given importance to the future increase in network traffic. In order to be able to cut down on the costs, they have resorted to using only a portion of the network bandwidth and have left the other parts unutilized so that they can provide for cables with higher speeds in the future without any major overhaul of the existing cabling. With an increasing demand, the total worth of optical fiber cabling in Europe will rise to $20 billion by 2010, up from the $10 billion as on 20053. Yankee (2006), a long look at optical transport: Ultra long haul and submarine systems. New York: Yankee group. It is also worth mentioning about a short article from the Yankee group that has provided information on the nature and volumes of optic fiber cables in Europe. According to them, the total length of fiber optic cables installed in Europe has increased tremendously, with Western Europe accounting for a 22% increase, which was even more than the whole of north America put together. This suggests that the use of fiber optic cables has been more preferred in Europe. Estimates put the rate at 10% by

Stakeholder Management Essay Example | Topics and Well Written Essays - 500 words

Stakeholder Management - Essay Example As the research discusses the first management process is identification of stakeholders. The stakeholder selected should be able to match the needs and objective of the organization. On the other hand, Stakeholder should abide by the provisions provided for the partnership to exist. After selection stakeholders should then be prioritized based on what they offer to bring to the partnership. Prioritization is based on the needs of the organizations and how much the stakeholders offer. Understanding the key stakeholders is then required in order to create a proper engagement framework. Key principles are then identified. In addition, organizational stakeholders are also identified to increase engagement approaches used during the process of stakeholder engagement. Communication and engagement with stakeholders is then instigated to create a long term interaction all way through the entire project. From the report it is clear that the importance of control stakeholder engagement and manage stakeholder engagement in the organization are mainly based on ensure project objectives are met within the specified period of time. The organization understands what is required from the stakeholder relationship until the project is complete. In an argument by Turner the engagement approaches provide an overview of what project completion requires in regards to the partnership with stakeholders. Most importantly, organization or project managers are able to detect any new or unexpected requirements as the project continues.

Hind Swaraj or Indian Home Rule Essay Example | Topics and Well Written Essays - 1000 words

Hind Swaraj or Indian Home Rule - Essay Example Gandhi bases his arguments on several themes; he argues that it is not favorable for the Englishmen to leave India, only for the Indians to adopt their British culture, arguing that, Indians would prefer an English rule in the absence of Englishmen. On Indian independence, Gandhi argues that Indian independence was successful due to passive resistance. He also argues that self reliance is a vital tool, which can be utilized by the Indians, in that, the British must adhere to the Indians demands if they desire any kind of deal. In addition, Gandhi argues that India must reject the western civilization if it yearns for freedom. What is Gandhi’s main objective? Gandhi, in his own words says, â€Å"It is my duty patiently to try to remove your prejudice† (Gandhi p7, ch1). Gandhi’s main objective was to free India from the domination of the British Empire. The title of Gandhi book, Swaraj means self governance; here, Gandhi’s focus was on empowering Indians to discard the British economic, political, legal, and social way of life. Gandhi believed in a world of peace and harmony, free from any colonialism; but one is self sustained and capable of managing its affairs. What are Gandhi’s political and social positions? According to Hind Swaraj (p5 ch1), as the editor, Gandhi explains to the reader on the desire for home rule by arguing that, home rule is similar to self rule, claiming that the British should not only leave the country, but they should also not leave behind their British style, only to be adopted by the Indians. He further explains to the reader that the British desired home rule for India, claiming that, the Englishmen were not ill and the Indians had to cooperate with them in order to achieve home rule sooner, hence becoming free. Secondly, Gandhi argues on Indian’s independence, which would only be achieved through passive resistance, insisting that the magnitude of love and pity is higher that that of firear ms. He explains that the use of brutality is harmful, but not in the use of pity. According to Gandhi (p10 CH2), swadeshi or self-reliance, can be exercised by the Indians with an aim of declining all trade dealings with the British, if the British do not meet their demands. He further describes partition as an awakening call, which sends a message to the British that the Indian’s have the will from unrests, meaning that they are discontented. Gandhi continues to argue that, India has to reject the western civilization in order to be free, claiming that western civilization is not only unfit for India, but it is unhealthy as well. Gandhi (p14 ch4) criticizes the British parliament as a sterile woman or a prostitute, one whose members are concerned about their powers than the welfare of the public. Gandhi bases his arguments on truth and non violence. Importantly, his political views also pointed at the prevention of concentration of political power in the hands of few individ uals; he preferred that political power be distributed to many, therefore adopting a democratic nature. Economic power should also be in the hands of many compared to few in order to ensure that competition and exploitation are minimized. When production is based on need rather than greed, poverty can be eradicated; Indians would also realize the dignity of labor, which improves productivity. Gandhi also insists on self-reliance by Indians in their villages, religion and the nation at large. The

Cause And Effect Of Gender Discrimination Sociology Essay

Cause And Effect Of Gender Discrimination Sociology Essay Gender discrimination started since the days of our ancestors who had been suppressing womens rights and is perceived to be the norm of the male-dominance society. Men are always, until today, seen as the figure of leadership and success in many countries with no exceptions to some well-known countries where women are given as much rights as their counterpart (Dailymail, July 18, 2011). Although the idea of women belongs in the kitchen is fast fading or much despised by the society as discriminatory, women are underperforming comparing to their male counterpart. Women are facing these hard truths mainly because the fact that most traditional minded people thinks that women are underrepresented. After that, education is one of the main causes for gender discrimination. Lastly, religion is also the factor for this issue. Traditional lifestyle in some households causes unjust discrimination to women (Anderson, Moore, Faison, 1995). For instance, many Asian cultures groom young girls to becoming women, who later in life play the role of a homemaker responsible to prepare meals for the family and to do everyday house chores. On the other hand, they are deprived off some basic rights now considered to be essentially important such as their marriage. In their culture, they are required to seek for their parents blessing on their marriage, if it is unsuccessful, their relationship would fall apart. Daughters are matched for marriages with their parents discretion and rejection is a form of disobedience which is unacceptable in their society. Old folks especially Asians are concerned about the surnames and it is the duty for the younger generation to pass on. However, only the male members are able to inherit the surname while woman must adopt their husbands surname, abandoning their maiden name (WHO 2011). It is perceived to be important to uphold their familys name because family history is the pride of many people. Therefore, traditional lifestyle is the cause of gender discrimination. As mentioned by Moreau (2010, 159). Education opportunities are prioritized for the male family members. This is due to most of the people have a thought that men are more talented to studies. This will cause that men think that they have more knowledge compared to women and it is a cause of gender discrimination. Another cause for education opportunities are prioritized because men should be responsible for the family. They think that men must be educated in order to find a better work to give his family a better life. This is also the factor that cause gender discrimination due to men will think that they have to work hard to earn a living while women only prepare meals for the family and to do everyday house chores. Therefore, the equality of education opportunity is important to prevent gender discrimination. Religion in some ways contributes to gender discrimination. Women are suffering in countries where religion is law, such as many Muslim countries (MUNFW 2012). Some of the religion such as Muslim prohibits women to become leader. They think that men should take the responsibility while women are expected to be the followers of men. This fuels men with overwhelming self-confidence and underestimate womens ability without having to evaluate them. In-born egoism causes men to always think that they are right all the time and refuse to accept suggestion from women. This is also caused them to think that women do not have the ability to get things done. Therefore, some of the religion will cause gender discrimination in the society and will bring a lot of bad effect to the society. Most of the people think that gender discrimination doesnt really bring any negative effect to the community and society. They do not really comprehend the severity of gender discrimination to the community. The population of women is shrinking in China as the result of gender selection. Trafficking of women are becoming more common in European countries. Last but not least, gender discrimination leads to violence against women. Gender imbalance is one of the effects of gender discrimination in China. International average gender ratio is 104 boys for every 104-107 girls while Chinas gender ratio is 123 boys per 100 girls in 2005 (Hua 2006). The gender imbalance in China is due to abortion of female fetuses because Chinese parents desire sons over daughters due to surnames purpose and they believe girls will leave the family once they get married and no one is going to take care of them in old age (Hua 2010). Gender imbalance in China also caused twenty percent of men in China are single in twenty years time, that attitude itself reflects gender imbalance. Gender imbalance is one of the major effects of gender discrimination in China. Trafficking of women became more general in Europe since the collapse of Soviet Union for the purpose of sexual exploitation. Prostitution is a multi-billion dollar shadow market and it is estimated to generate seven to twelve billion annually. On top of that, this industry is relatively low risk compared to drugs or arms (Hughes, 2000, 4). They abduct women, because women are weaker and are able to contribute into the sex industry. The collapse of Soviet Union opens up a pool of millions of women from which trafficker recruited. It has become a major sending country for women trafficked into sex industry all over the world (Hughes, 2000, 14). Therefore, trafficking of women is caused from gender discrimination. Violence against women is also a miserable experience for women due to gender discrimination. Gender based violence reflects and reinforces inequality between both gender, it compress wide range of human rights violation, including abuse of children, violence of women, sexual assault, trafficking of women and girls and others (UNFPA 2012). Violence has profound effects on a womans reproductive health including unwanted pregnancies, restricted access to family planning information and contraceptive, unsafe abortion after an unwanted pregnancies, sexual transmitted infection including HIV and others. Other than that, gender based violence also serves to perpetuate male power and control. It is sustained by a culture of silence and serious health consequences due to long term abuse (WHO 2011). Lastly, sexual inequality is the main factor of violence against women. Gender discrimination is a very harmful activity to everyone in this world. In traditional, education and religious view, women are weaker compared to men and it is now a reason for gender discrimination as every person has human rights in this world. Other than that, gender discrimination brought us a lot of negative effect for us. Gender discrimination caused sex-imbalance in China and trafficking of women in European countries (The Problem 2012). Gender discrimination also caused womens life to be miserable because of the violence against women from gender discrimination. Lastly, men shall not discriminate women as this common saying stated Behind all successful man, there is a woman. This quotes stated clearly that everyone have their role including women in the way to success of a man.

10,000 Hour Tenacity in Outliers by Malcolm Gladwell Essay -- pattern o

The Beatles, Bill Gates, Steve Jobs, professional hockey players, and solo violinists all have one thing in common. Malcolm Gladwell, author of â€Å"Outliers†, is able to effectively link these different parties together though his â€Å"10,000 Hour Rule†. Gladwell states that, â€Å"practice isn’t the thing you do once you’re good. It’s the thing that makes you good† (42). Using rhetorical devices, Gladwell effectively conveys how overall success can be spotted by historical, recurring patterns or events. Malcolm Gladwell has supported himself as a reputable author as well. Using supported statistics, easily illustrated patterns, and well known examples, Gladwell fulfills the logos appeal. Also, due to his very successful works â€Å"The Boiling Point† and â€Å"Blink†, Gladwell shows his credibility as an author. Gladwell’s main purpose is to teach his audience the pattern of success, and why some people did or did not succeed. This audience is consisted of those who want to succeed, and want to create as many possibilities to reach their goal. Their main values are gaining success for themselves. Another possible audience is a group who enjoys statistics and patterns. These patterns show that around 10,000 of practice in an activity, the person becomes very proficient in that activity. Citing the Beatles, Bill Joy, and Bill Gates as his examples, Gladwell shows that practice can make perfect. Malcolm Gladwell states that to reach a level of expertise, one must practice that activity for 10,000 hours. Using rhetorical devices, tone, and logos, Gladwell efficiently supports his claim of the 10,000 hour rule. Gladwell’s style of writing begins with explaining or presenting an example of someone with success in a field. He then quickly refutes the reader’... ...a well defended argument, and was able to reinforce it well with factual evidence, rhetorical devices, and tone. Gladwell effectively uses rhetorical devices, tone, and factual evidence to support his claim of the 10,000 hour rule. Using rhetorical devices such as parallelism, facts and statistics (logos), and style of writing, Gladwell reinforces his idea of practice. Malcolm Gladwell uses his evidence to make a reader truly think about those who are successful as being hard workers, not just â€Å"lucky†. He illustrates how many well-known experts became legends in their field. This not only shows how software moguls and tycoons became wealthy or successful, but how the reader can as well: by following the old piece of advice â€Å"practice makes perfect†. Works Cited Gladwell, Malcolm. Outliers: The Story of Success. New York: Little, Brown and, 2008. ________Print

Minimising Disruption Essay

Strategies for Minimising Disruption Through Inappropriate Behaviour Different behaviours require different levels of intervention, it is more effective to manage inappropriate behaviour when it is first noticed or at its lowest level and the type of intervention used should be determined by the intensity, frequency and duration of the behaviour displayed. It is important not to try to befriend students or gain their approval as this will make behaviour management very difficult as they will think you are trying to win them over. You should establish ground rules and boundaries as soon as possible, these should be stuck to, students need to know where they stand. Do not make empty threats as this threatens the security of students, therefore encouraging inappropriate behaviour. It is important to talk to students and distraction often works to bring them back on to the task in hand, a warning about what will happen if they continue with the behaviour, if appropriate a reminder of the rewards for positive behaviour will stop the inappropriate actions straight away. How do These Strategies Relate to the School’s Policy? In the school’s behaviour policy we use the rule of ‘3 strikes then out’, this rule is not exhaustive and it depends on the extremity of the behaviour displayed. A student may be moved seats and asked to step outside the classroom before they are removed from the room and sent to the sanctions room. Our policy is displayed in each classroom and inside each student’s planner so that they are all clear about what is expected from them with regards to inappropriate behaviour.

A Collection of Cute Boy Quotations

A Collection of Cute Boy Quotations You know there is a boy around when there is more food on the table than on the plate. You know there is a boy around when deodorants make up for soaps. You know there is a boy around when you cannot find a matching pair of socks. Freedom without responsibility is their motto in life. Cute boys are every mamas pet and every girls dreamboat. Read these cute boy quotes and let your heart do a double flip. Collection of Cute Boy Quotations Mark TwainMy mother had a great deal of trouble with me, but I think she enjoyed it. There comes a time in every rightly constructed boys life when he has a raging desire to go somewhere and dig for hidden treasure. Cyril Connolly Boys do not grow up gradually. They move forward in spurts like the hands of clocks in railway stations. Joseph Heller When I grow up I want to be a little boy. George Edward Woodberry The sweetest roamer is a boys young heart. Plato Of all the animals, the boy is most unmanageable. Maya Angelou If I have a monument in this world, it is my son. Robert Frost A mother takes twenty years to make a man of her boy, and another woman makes a fool of him in twenty minutes. George Burns When I was a boy the Dead Sea was only sick. Robert Benchley A boy can learn a lot from a dog: obedience, loyalty, and the importance of turning around three times before lying down. Jon Stewart Im not just a boy toy. I have feelings and dreams like anybody else. Robert Baden-Powell The spirit is there in every boy; it has to be discovered and brought to light. Helen Rowland Telling lies is a fault in a boy, an art in a lover, an accomplishment in a bachelor, and second-nature in a married man. Lewis B. Hershey A boy becomes an adult three years before his parents think he does, and about two years after he thinks he does. James Matthew Barrie What is genius? It is the power to be a boy again at will. Napoleon Bonaparte No one knows how it is that with one glance a boy can break through into a girls heart. Plato Of all the animals, the boy is the most unmanageable. Anne Frank Boys will be boys. And even that wouldnt matter if only we could prevent girls from being girls. James Thurber Boys are beyond the range of anybodys sure understanding, at least when they are between the ages of 18 months and 90 years. Charles Dudley Warner One of the best things in the world to be is a boy; it requires no experience, but needs some practice to be a good one.

Free Essays on The Chinese And Their Part In The Transcontinental Railroad

In 1850 there were only a few hundred Chinese in California. Most were merchants who were respected as honest upright citizens California people called them the â€Å"celestials† because they came from the â€Å"Celestial Kingdom.† By 1852 there were about 20,000 Chinese on the western coast, looking for gold during the Gold Rush. Their skills as miners caused jealousy and hatred. They were accused of stealing from the Americans. Chinamen were attacked by hoodlums on San Francisco streets for no other reasons than there race. James Strobridge hated the thought of hiring â€Å"Orientals†; He thought they were â€Å"heathen weaklings and at the best they were fit for washing clothes and raising vegetables.† He said â€Å"I will not boss Chinese†¦.. They are not fit for labor.† The Chinese immigrants were eager for work and at least five thousand men were needed for blasting roadbeds around and through mountains. At the time the Central Pacific Railroad construction crew had less than 800 men, and many went on strike for more money. By the spring of 1865 the situation was so bad Croker convinced Strobridge to hire 50 Chinamen on a trial basis. Thrown into freight cars in the Sacramento station and hauled to the end of the track, they were immediately put to work. At first Strobridge gave them simple unskilled jobs such as filling and dumping carts. He believed they were to weak to swing heavy hammers. However the white men refused to work with the China men ; many white men quit. So Strobridge had to test the Chinese. Strobridge was told was told that â€Å"the coolies were better than any white mans crew.† According to one of the observers this was one of â€Å"the cruelest blow of all the egos of the whites.† Strobridge asked Croker to find more Chinese. Within six months more than two thousand Chinese were hired. The Chinese Protective Society which had been organized by San Francisco clergy men, met ships with armed guards to pr... Free Essays on The Chinese And Their Part In The Transcontinental Railroad Free Essays on The Chinese And Their Part In The Transcontinental Railroad In 1850 there were only a few hundred Chinese in California. Most were merchants who were respected as honest upright citizens California people called them the â€Å"celestials† because they came from the â€Å"Celestial Kingdom.† By 1852 there were about 20,000 Chinese on the western coast, looking for gold during the Gold Rush. Their skills as miners caused jealousy and hatred. They were accused of stealing from the Americans. Chinamen were attacked by hoodlums on San Francisco streets for no other reasons than there race. James Strobridge hated the thought of hiring â€Å"Orientals†; He thought they were â€Å"heathen weaklings and at the best they were fit for washing clothes and raising vegetables.† He said â€Å"I will not boss Chinese†¦.. They are not fit for labor.† The Chinese immigrants were eager for work and at least five thousand men were needed for blasting roadbeds around and through mountains. At the time the Central Pacific Railroad construction crew had less than 800 men, and many went on strike for more money. By the spring of 1865 the situation was so bad Croker convinced Strobridge to hire 50 Chinamen on a trial basis. Thrown into freight cars in the Sacramento station and hauled to the end of the track, they were immediately put to work. At first Strobridge gave them simple unskilled jobs such as filling and dumping carts. He believed they were to weak to swing heavy hammers. However the white men refused to work with the China men ; many white men quit. So Strobridge had to test the Chinese. Strobridge was told was told that â€Å"the coolies were better than any white mans crew.† According to one of the observers this was one of â€Å"the cruelest blow of all the egos of the whites.† Strobridge asked Croker to find more Chinese. Within six months more than two thousand Chinese were hired. The Chinese Protective Society which had been organized by San Francisco clergy men, met ships with armed guards to pr...

Outline the main differences between traditional media and digital Essay

Outline the main differences between traditional media and digital media and analyse and appraise in relation to consumer buying behaviour 02244 - Essay Example The digital marketing has been boosted by the rise of technological advancements, this has not only changed the way marketers advertise their products, but it has also changed the customers’ method of purchasing. The concept of online shopping has opened up new prospects of digital marketing. The marketers can easily monitor the purchasing trends of the customers and offer customized discounts and product suggestions. Thus, it is evident that digital media marketing is more effective in conducting the promotional activities. The global business market place is constantly changing mostly in terms of the increasing competitiveness. The firms are trying to seek out for new ways to add value for the customers and competitive advantage in the industry (Evans, 2010). Moreover, the customers’ and psychology are also evolving over the years. Not only they are easily bored with the same product but they also have become quite immune to the traditional marketing media. This is a major concern for the marketers as it has become imperative to adopt new marketing communication medium which will help to break the clutter and attract new customers. The following sections cover a comparative discussion on the effectiveness of traditional and digital marketing and how they are effective on influencing the consumers’ buying behaviour. According to Wicks (2014), the traditional marketing media mostly include the television commercials, radio commercials, print advertisements, telephone advertisements and direct sales. The print media is further divided into news paper advertisements, street side billboards, hoarding, etc. These forms of promotional activities have been used over the decades. Lavinsky (2013) have mentioned that with the advent of the internet and rapid rise of computer and gadget usage, the marketing technique have evolved over the last ten years. The internet plays

Comparative analysis of Marketing Communications strategies and mix Essay - 2

Comparative analysis of Marketing Communications strategies and mix for the fashion market in the UK - Essay Example In the 21st century organization in the apparel business face a new reality due to the start of the convergence age which creates new challenges for companies regarding their marketing and communication mix of products or services. This report studies the apparel & fashion industry in Europe by analyzing three firms: Zara, French Connection and H&M. The report is divided into four major segments: research methods, market overview, analysis & discussion, and recommendations & conclusion. The study of the effects of marketing channels in the apparel industry in the United Kingdom utilizes secondary obtain from a variety of sources. The information used in this report was collected from sources such as academic databases, corporate websites, annual reports, journal articles, textbooks and other online sources. Secondary research is the utilization of information that already exists such as a journal article which was crated by another author (Asiamarketresearch, 2007). In the analysis and discussion session of the report it recommends various solutions for the companies targeted in the report on how primary research can be utilized by the company decision makers in order obtain certain data to improve their operations. One particular research technique that the writer of this paper planned to implement, but was not able to perform the primary research due to time constraints was a customer questionnaire. The idea was to spend three hours with a team of four people wit hin a hundred feet distance of a location of each of the three stores studied (Fcuk, H&M and Zara) to collect data from the customer’s of these stores using a short anonymous questionnaire. The questionnaire would include 10 questions and the minimum collection necessary to achieve a representative sample was 25 questionnaires. Appendix A illustrates an example of a questionnaire that could be utilized to collect data from customers regarding marketing